The ONE Question You Need to Ask Your Current ATS Provider

The last few years have been a whirlwind for modern CDL driver recruiters. From the addition of government regulations like the Clearinghouse and ELDs to managing the ongoing driver shortage, recruiters need to manage so many moving parts – and the number is only increasing.

If there is one clear takeaway that recruiters took from the 2020 pandemic, it was that the shift to technology is not only happening but that if you haven’t already invested in an Applicant Tracking System (ATS) or digital solution to manage your driver recruiting efforts, then you’re behind the curve. CDL driver applicants seek a streamlined, straightforward, and always available recruiting experience that only a dedicated digital solution can provide.

With so many moving parts in an industry that is only becoming more complex, recruiters must stay one step ahead of the curve. So how can recruiters stay on top of industry changes while still delivering the recruiting experiences that drivers are looking for? By being proactive. This is why the one question you should be asking your current ATS provider is…

 “HOW does this solution help my team be proactive?

Why proactive driver recruiting matters

Yes, there are plenty of challenges facing driver recruiters. But there are some unique opportunities as well. The industry’s image has improved over the course of the last year, and potential drivers are actively looking for a technology-driven recruiting experience. With the proper ATS in place, driver recruiters can quickly pivot and shift recruiting tactics based on outside factors, driver feedback, and data.

Here are some examples of proactive driver recruiting:

  • Leveraging mobile-optimized applications, automated workflows, and other driver-first tools to faster move drivers through the application process.
  • Using detailed data and insights to ensure you’re looking for qualified drivers in the right places.
  • Automating nurture campaigns, follow-ups, and driver communication to ensure nobody slips through the cracks.
  • Keeping detailed notes on all of your current drivers to stay on top of upcoming compliance expirations and keep drivers on the road.

As you’re either assessing your current ATS or looking to invest in a new solution, make sure you’re asking the right questions to help your team be more proactive.

Build a proactive driver recruiting process with DriverReach

DriverReach is the modern ATS and compliance management system built for today’s recruiters with today’s drivers in mind. From streamlined application management to automated driver communications to lightning-fast employment verification to detailed reporting and data to help your team make better decisions, the DriverReach solution is a one-stop shop for all of your proactive recruiting needs. You can learn more here.


Stay up to date on CDL trucking trends! Be sure to check out the DriverReach blog for other relevant articles and head over to our webinars page for an up-to-date list of upcoming events and on-demand recordings.

Are you interested in seeing DriverReach’s modern Recruiting and Compliance Management System in action? Request a demo!


Stay up to date on industry
trends and insights.

Enter your email to stay connected